Being added to a blacklist murders any email marketing campaign, regardless of how awesome your intentions are. Sometimes little things, like overloading your email with graphics, results in immediate blacklisting. We all know your intentions are good, but the spam filters don’t. They see you as you are and make a snap judgment (remember, it…
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The trend of the tablet is soon gaining momentum with more and more people getting inclined towards iPad for activities pertaining to their work. Besides, with the added benefit of portability, this iPad can be used by people to get access to the internet on the go. You may not realize it, but as a…
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If you are involved in a business, having your official website up is a very important aspect. However, to ensure that your official business website lives up to its standards you also need to make sure that you choose the right hosting provider based on the quality of the services provided instead of the prices…
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When you opt for web development for your business, you cannot just dive straight in without any possible goals or objectives. Just like you plan your business activities, you also need to devise a strategy for web development so that your website fulfils all the goals that have been set. Besides, it is also important…
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Although a non-profit organization directs its activities not towards profit oriented services but for the betterment of the community, it does need to spread the word about its existence for more active participation from the people. Therefore, having a blog for your non-profit is an excellent idea. However, if the blog fails to create an…
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When it comes to finding new customers and marketing to existing ones, email can be more effective than social media. Acquiring new customers via email marketing has quadrupled since 2009 and now comprises some 7.5 percent of all gained customers, according to a recent report from Custora, a New York City-based marketing analytics firm. If…
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Social media has been an albatross for most companies. People have become accustomed to receiving discounts and deals on social networks, but discounts rarely create loyal customers and adversely impact the value of those customers. A recent study by Custora measured the purchasing habits of 72 million online shoppers and found that customers who discovered…
DetailsThe most popular social media website changes the login page design for its users. Current pages have photographs of users in the background. This make the page more lively.
Since its arrival on the online scene, search engine optimization (SEO) has put writers in a difficult position. Do you write for people or the search engine algorithms? Thankfully, we no longer have to choose. According to an infographic, Google actually prefers natural-sounding content–as do, obviously, your readers. Besides, what’s the point of landing a…
DetailsIf you’re an aspiring mobile app entrepreneur, your first big decision is which operating system to develop your application for: Apple’s iOS or Google’s Android. The two combined own more than 90 percent market share in the smartphone category, making them the preferred platforms. But while major brands like Yahoo and Twitter have launched iOS…
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